// Sales Transformation Leader

Alexandre
Alami

20+ years at Bell Canada. Building scalable sales programs, deploying Salesforce solutions, championing AI-enabled tools, and developing high-performing teams.

20+
Years at Bell
6yr
Top Performer
$1B+
Project Forecasting
4ร—
President's Club

Core Competencies

โšกSales Transformation & Program Design
๐Ÿ”งSalesforce CRM Deployment
๐Ÿ“ŠSales Performance Analytics
๐Ÿค–AI-Enabled Tools & Automation
๐ŸคDealer & Partner Channels
๐ŸŒCross-Functional Leadership
๐Ÿ”„Change Management & Adoption
๐Ÿ“‹Project & KPI Management
๐Ÿ’ฌExecutive Communication
๐Ÿ‘ฅTeam Development & Mentoring

20 Years at Bell

September 2018 โ€” Present
Senior Manager, Sales Enablement
Bell Business Markets โ€” Radio & Instant Communications
6ร— Top Performer $273M Revenue $1B+ LMRN
  • Lead sales enablement, strategic planning, and project management for Bell's national radio business
  • Manage the Government of Ontario account โ€” Bell's largest radio customer
  • Founded the Sales Project Management Office (PMO) โ€” a centre of excellence separating selling from project tracking
  • Championed Monday.com adoption for 3,000+ LMRN contract deliverables; drove adoption across 200+ team members
  • Deployed AI (Alex AI) for weekly executive summaries with change tracking and audit trails
  • Led Salesforce transformation for the unified national radio sales team
  • Resolved $23M revenue risk through cross-functional escalation management within one week
  • Chair of weekly CP3 radio governance call โ€” gate 1 & 2 approvals to executive governance
December 2014 โ€” September 2018
National Sales Manager, Push-to-talk
Bell Mobility
President's Club 2015 President's Club 2016
  • Led national field sales team for Bell's Push-to-talk business
  • Built custom PTT Base Management dashboard in Salesforce Analytics with multi-source data integration
  • Designed custom Salesforce configuration โ€” products, opportunity fields, funnel health dashboards
  • Major wins: City of Calgary, Rio Tinto, BC Sheriffs, City of Vancouver, Marriott
  • Regular presenter at dealer conferences; covered Ontario dealer relationships during vacancies
August 2012 โ€” November 2014
Team Lead, Western PTT Sales Specialists
Bell Mobility
  • Managed specialist team covering BC, Alberta, and Saskatchewan
  • Onboarded and trained two new PTT specialists
  • Collaborated across Western Canada sales teams on opportunity development and account mapping
May 2007 โ€” August 2012
Enterprise Business Development Representative
Bell Mobility
President's Club 2007 139% Data Results
  • Data results: 120% (2007), 139% (2008)
  • Co-sold with dealer partners into enterprise accounts
January 2006 โ€” May 2007
Sales Associate, Medium Business
Bell Mobility
President's Club 2006 130% Avg Target
  • Pioneered Salesforce adoption at Bell โ€” among the first users, implementing it for the Westbiz dealer lead program
  • Averaged 130% of sales target
2003 โ€” 2005
Prior Experience
Cartel Communications ยท Telus Retail
  • Inside Sales Representative โ€” Cartel Communications. Increased division sales by 200%
  • Assistant Store Manager โ€” Telus retail location
Built with AI

This website was created using artificial intelligence.

As part of my application for the Director of Sales, Partner Transformation role, I wanted to demonstrate โ€” not just describe โ€” my ability to leverage AI tools to produce professional, polished outputs. This entire site was generated through a collaborative session with Claude (Anthropic), from content strategy through to production code. The same approach I use daily to transform 20+ page network updates into executive briefings, build automation workflows, and drive efficiency across my team.

Education & Certifications

Bachelor of Business Administration

British Columbia Institute of Technology

PCEP โ€” Python Programmer

Certified Entry-Level [PCEP-30-02]

Let's connect.

Open to opportunities in Toronto or Montreal.